Transforming Culture with Gamification: Insights from Christian Care Ministry

Headquarters

Melbourne, Florida

Challenge

Disengaged workforce, high turnover due to misalignment with new values.

solution

Gamified recognition platform to reinforce desired behaviors.

Result

18% lower turnover, increased recognition, and improved efficiency.

Founded in 1993, Christian Care Ministry (CCM) is a non-profit organization that provides healthcare services with a focus on compassion, integrity, and excellence. Based in Melbourne, Florida, CCM is dedicated to serving underserved communities and fostering a positive, value-driven work culture. Their partnership with Engagedly has helped them align their workforce with their core values and improve employee engagement.

Industry: Healthcare (Non-Profit)

Company Size: Mid-Market (500-1000)

Products Used: Gamified Recognition, Automated Reporting, Employee Engagement Platform

18%

Reduction in Voluntary Turnover

100+

Administrative Hours Saved

Challenge: Aligning a Workforce with New Values

While CCM’s staff was dedicated to their mission, fostering a culture that fully embraced the new core values proved difficult. Recognition practices were inconsistent, with limited emphasis on behaviors that aligned with the core values. This led to several problems:

Key Challenges:

Disengaged Workforce: A lack of recognition and collaboration led to a 21% voluntary turnover rate. Employees felt undervalued, and the work environment lacked a sense of community.

Inefficient Recognition Process: The manual tracking of awards was time-consuming, error-prone, and created inefficiencies for managers and payroll.

Unrecognized Value-Driven Behavior: Recognition efforts focused solely on individual performance metrics, neglecting employees who exemplified the core values, leading to a disconnect between desired behaviors and the recognition system.

Action: Gamifying Recognition for Cultural Transformation

Christian Care Ministry

To address these challenges, CCM implemented Engagedly, a gamified recognition platform designed to streamline the recognition process, increase employee engagement, and reinforce desired behaviors. Engagedly offered several key features that addressed CCM’s specific needs:

“Engagedly has been a fantastic partner for our rewards and recognition programs,” says Casey Sanders, HR Director at CCM.

“The platform’s ease of use impressed us – it was simple to set up and intuitive for both leaders and employees to navigate. We continue to appreciate Engagedly’s ongoing commitment to improvement, as they consistently enhance their features and system functionality.”

Customization: CCM leveraged Engagedly’s ability to create custom badges that reflected their core values. This allowed them to visually reinforce the importance of these values in everyday work. 

Automated reporting: Engagedly integrated seamlessly with CCM’s HRIS system, streamlining the process of reporting and tracking awards for payroll purposes. This eliminated manual data entry and ensured accurate tax treatment of all awarded recognitions.

Employee Choice: Engagedly offered a variety of reward options, allowing employees to choose rewards that were most meaningful to them. This increased employee satisfaction with the recognition program and fostered a sense of appreciation.

Results: A Culture Shift with Measurable Impact

The implementation of Engagedly resulted in significant cultural and operational improvements at CCM. The gamified recognition program brought measurable, positive changes to the organization’s workforce.

18% Reduction in Turnover: Voluntary turnover dropped by 18% in just one year, leading to nearly $1 million in savings. The improved work environment contributed significantly to this reduction.

Increased Recognition: 80% of leaders regularly recognized employees for displaying core values, enhancing workplace morale and saving more than 100 administrative hours.

Improved Efficiency: Automated reporting streamlined the payroll process, saving time for the payroll team and allowing them to focus on more critical tasks.

Key Takeaways

  • 18% Reduction in Turnover: CCM’s focus on value-driven behavior and gamified recognition led to a significant reduction in voluntary turnover, resulting in substantial cost savings.
  • 100+ Hours Saved: Automated reporting saved over 100 administrative hours, improving operational efficiency.
  • Employee Engagement: Customized badges and reward options helped increase employee satisfaction and engagement with the recognition program.

This case study highlights the effectiveness of gamification in employee recognition programs. By implementing Engagedly, CCM successfully created a more engaged workforce aligned with its core values, leading to a significant reduction in turnover costs. The success of the program underscores the importance of recognizing and rewarding not only performance but also the behaviors that drive a positive, value-centered organizational culture.

Ready to transform your workplace culture and reduce turnover? Book a demo with Engagedly today and see how our platform can help you achieve similar results.

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